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WATCH FULL VIDEO TO LEARN MORE Slide SEE MORE STORIES Marney Eliotte After Ideal Protein Weight Loss Success Story Marney Eliotte Before Ideal Protein Weight Loss Success Story Arrow Arrow Ideal Protein Food is Medicine Weight Loss Slide Ideal Protein Asian Salad Recipe Ideal Protein Beef and Broccoli Food is Medicine Weight Loss SEE RECIPES Ideal Protein Red Snapper Recipe Ideal Protein Chef Penny Davidi

See how others have achieved SUCCESS with IDEAL PROTEIN

How it Works

Reset BODY. Reset MIND. Reset POSSIBLE.
With the 3-Phase Ideal Protein Protocol.

Phase 1

WEIGHT LOSS

Reset body to burn fat and lose the weight…
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Reset BODY to BURN FAT and LOSE THE WEIGHT.

By restricting carbohydrate intake, the Weight Loss Phase is designed to optimize fat loss through ketosis (a safe and natural state in which the body mobilizes stored fat as its alternative energy source). You’ll remain in Phase 1 until you have reached your weight loss goal.

Phase 2

STABILIZATION

Reset mind to maintain a healthy weight and build healthy habits…
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Reset MIND to MAINTAIN a HEALTHY WEIGHT and build HEALTHY HABITS.

Following weight loss, the body fights to regain lost weight. This “energy gap”, where more calories are desired than required, makes weight loss difficult to manage and maintain. Stabilization is about narrowing this gap by adjusting the intake of protein/fat/carbs to effectively manage hunger, promote greater satiety and maintain weight loss. Weekly follow-up sessions over the course of two months or more are designed to monitor carbohydrate reintroduction and track weight.

Phase 3

MAINTENANCE

Reset possible and live your fullest, healthiest, best life yet…
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Reset POSSIBLE and live your FULLEST, HEALTHIEST, BEST LIFE yet.

For the first 12 months following Stabilization, you will continue to receive education and support from your coach and clinic. It’s also recommended to “check in” regularly with your coach during this period. In addition, you will also have the option to stay connected to your coach and clinic through the app and Wi-Fi scale. For all of those in Maintenance, two semi-annual “tune-ups” are strongly encouraged.

Reset BODY to BURN FAT and LOSE THE WEIGHT.

By restricting carbohydrate intake, the Weight Loss Phase is designed to optimize fat loss through ketosis (a safe and natural state in which the body mobilizes stored fat as its alternative energy source). You’ll remain in Phase 1 until you have reached your weight loss goal.

Learn More
Ideal Protein Phase 1 Weight Loss

Reset MIND to MAINTAIN a HEALTHY WEIGHT and build HEALTHY HABITS.

Following weight loss, the body fights to regain lost weight. This “energy gap”, where more calories are desired than required, makes weight loss difficult to manage and maintain. Stabilization is about narrowing this gap by adjusting the intake of protein/fat/carbs to effectively manage hunger, promote greater satiety and maintain weight loss. Weekly follow-up sessions over the course of two months or more are designed to monitor carbohydrate reintroduction and track weight.

Learn More
Ideal Protein Phase 2 Stabilization

Reset POSSIBLE and live your FULLEST, HEALTHIEST, BEST LIFE yet.

For the first 12 months following Stabilization, you will continue to receive education and support from your coach and clinic. It’s also recommended to “check in” regularly with your coach during this period. In addition, you will also have the option to stay connected to your coach and clinic through the app and Wi-Fi scale. For all of those in Maintenance, two semi-annual “tune-ups” are strongly encouraged.

Learn More
Ideal Protein Phase 3 Maintenance
Dr. Paul Wilson

Lost 187 lbs.*

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I would tell my mom that I cannot let you be afraid that you’re going to lose me…. I knew that (Ideal Protein) was the answer I needed so that I could tell my mother that she didn’t have to worry about me anymore.
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*Results of individual. Typical results vary up to 6 and 8 pounds lost during the first two weeks and up to 2 pounds per week thereafter when the Ideal Protein Weight Loss Protocol is followed properly. Consult your Healthcare Professional before starting this or any other diet program.

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Ideal Protein Food.

Our vast selection of delicious meals and snacks will fill you up and taste amazing. It’s the fuel that will help you lose weight and reset possible.

Bars

Breakfast

Dessert

Drinks

Main Courses

Meal Replacement

Salty Snacks

Soups

Specialties

Sweet Snacks

Ideal Protein Peanut Butter Bar

Peanut Butter Bar

Ideal Protein Almond Milk Chocolate Bar

Chocolate Almond Bar

Ideal Protein Baked Peanut Butter Chocolate Bar

Baked Chocolate Peanut Butter Bar

Ideal Protein Cookie Dough Swirl Bar

Cookie Dough Swirl Bar

Ideal Protein Maple Oatmeal Breakfast

Maple Oatmeal

Ideal Protein Crispy Cereal Breakfast

Crispy Cereal

Ideal Protein Chocolate Chip Pancake Breakfast

Chocolate Chip Pancakes

Ideal Protein Cheese Omelet Breakfast

Cheese Omelet

Ideal Protein Double Chocolate Brownies Desserts

Double Chocolate Brownies

Ideal Protein Dessert Chocolate Pudding

Chocolate Pudding

Ideal Protein Chocolate Caramel Mug Cake Dessert

Chocolate Caramel Mug Cake

Ideal Protein Raspberry Gelatin Dessert

Raspberry Gelatin

Ideal Protein Vanilla Drink

Vanilla Drink

Ideal Protein Cappuccino Drink

Cappuccino Drink

Ideal Protein Chocolate Drink

Chocolate Drink

Ideal Protein Strawberry Banana Drink

Strawberry Banana Drink

Ideal Protein Main Courses Vegetable Bolognese
Vegetable Bolognese Spaghetti
Ideal Protein Mac and Cheese Main Course

Mac & Cheese

Ideal Protein Mushroom Parmesan Risotto

Mushroom Parmesan Risotto

Ideal Protein Main Courses Mashed Patatos

Mashed Potatoes

Ideal Protein Strawberry Meal Replacement Drink

Strawberry Meal Replacement Drink

Ideal Protein Vanilla Meal Replacement Drink

Vanilla Meal Replacement Drink

Ideal Protein Chocolate Meal Replacement Drink

Chocolate Meal Replacement Drink

Ideal Protein Nacho Cheese Dorados Salty Snack

Nacho Cheese Dorados

Ideal Protein Sea Salt Vinegar Crisps Salty Snack

Sea Salt and Vinegar Crisps

Ideal Protein Jalapeno Cheddar Crisps Salty Snacks

Jalapeño Cheddar Crisps

Ideal Protein Soup Broccoli Cheese

Broccoli & Cheese Soup

Ideal Protein Soups Chicken Chowder

Chicken Chowder

Ideal Protein French Onion Soup

French Onion Soup

Ideal Protein Tomato Soup

Tomato Basil Soup

Ideal Protein Garlic Parmesan Croutons

Garlic Parmesan Croutons

Ideal Protein Maple Syrup

Maple Syrup

Ideal Protein Raspberry Lemonade Water Enhancer

Raspberry Lemonade Water Enhancer

Ideal Protein Italian Dressing

Italian Dressing

Ideal Protein Sweet Snacks Vanilla Crispy Square

Vanilla Crispy Square

Ideal Protein Sweet Snacks Lemon Flavoured Wafers

Lemon Wafers

Ideal Protein Sweet Snacks Apple Cinnamon Puffs

Apple Cinnamon Puffs

Ideal Protein Sweet Snacks Salted Caramel Chocolate Clusters

Salted Caramel Chocolate Clusters

Featured Recipes

When you have successfully achieved certain milestones with your coach, we encourage you to get creative when it comes to staying on track and reaching your goals. Head to the kitchen with these tasty recipes.

Phase 1 – 3

Stuffed Peppers with Ground Beef & Celery

One Serving

Ingredients

1-2 bell peppers with as flat a bottom as possible, tops removed, seeds and white parts of the insides removed

¼ tsp olive oil

Filling:

1 tsp olive oil

1 stalk celery

4 cloves garlic

1 portion extra lean ground beef

1 roma tomato, deseeded and chopped

¼ tsp salt

1/2 tsp dried oregano

¼ tsp onion powder

½ tbsp chopped fresh basil (optional)

Directions

Prep time: 5 min
Cook time: 15 min

Step 1: Preheat an air fryer to 375F.

Step 2: Rub outside of peppers with olive oil. Set aside.

Step 3: Meanwhile, heat a pan over medium heat and swirl in remaining olive oil. Add in celery and garlic and sautee for 2 minutes.

Step 4: Turn heat up to medium high Add in ground beef, tomato, salt, oregano and onion powder and sautee until meat is cooked and most of the liquid evaporates, about 5-7 minutes.

Step 5: Stuff pepper(s) with meat mixture. You may only need one pepper depending on how large they are. Place into air fryer propping the peppers up with balls of aluminum foil to ensure they don’t fall over. Bake for 5-7 minutes or until slightly blistered.

See Recipe

Phase 1 – 3

Flank Steak with Snow Peas & Broccoli

Featuring: Ideal Protein Sesame Sauce | One Serving

Ingredients

1 portion flank steak

1 tbsp tamari

½ tsp avocado oil

Vegetables:

½ tsp avocado oil

1 clove garlic, peeled and cut in half

2 ½ cup broccoli florets

1 cup snow peas, tipped

¼ tsp salt

2 tbsp IP sesame sauce

Directions

Prep time: 7 min
Optional marinating time: 1hr - Overnight
Cook time: 15 min

Step 1: Place flank steak, tamari and avocado oil in a bowl and mix around to coat. You can optionally add this to a plastic bag and marinate for 1 hr to overnight.

Step 2: Heat a large non-stick skillet over medium high heat. Sear flank steak on both sides until golden brown, about 2-4 minutes per side. Continue cooking until internal temperature of desired doneness is reached (125F -rare, 140F - medium rare, and 145F - medium.). Set aside onto a cutting board and tent with aluminum foil for 5-10 minutes to rest the meat.

Step 3: Meanwhile, wipe skillet with a paper towel, reheat over high heat and add avocado oil for the vegetables. Swirl to coat the bottom of the skillet. Sautee garlic for 30 seconds. Add broccoli, snow peas and salt. Toss to combine. Cook until broccoli turns bright green, about 3 minutes. Drizzle on sesame sauce and cook for one more minute.

Step 4: Slice flank steak across the grain and serve on top of vegetables.

See Recipe

Phase 1 – 3

Crab Cakes with Spiralized Cucumber and Jicama Salad

One Serving

Ingredients

1 tsp avocado oil

1 portion lump crab meat, squeezed very well of
any excess water and picked through for shells

1 tbsp IP broccoli cheddar soup mix

1/2 tsp hot mustard

1 tbsp fresh chopped dill

Compliant hot sauce for serving (optional)

Salad

1/8 tsp salt

Juice of half a lemon, plus a wedge of lemon for serving

1 cup kholrabi or jicama, peeled and spiralized

1 cup English cucumber, spiralized

Directions

Prep time: 10 min
Cook time: 10 min

Step 1: Mix crab meat, broccoli soup mix, mustard and dill together. Chill in the refrigerate for 20 min to overnight to ensure they stay together when baked.

Step 2: Toss salad ingredients together and set aside.

Step 3: Preheat oven to low broil. Line a baking sheet with aluminum foil. Brush with avocado oil.

Step 4: Pack half of the crab cake mixture tightly into a disk. Place on aluminum foil and repeat with remaining mixture.

Step 5: Broil for 10 min. The tops should be golden brown and crispy. Serve with salad, lemon wedge and optional hot sauce.

See Recipe
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FAQs

How does Ideal Protein diet work?
The three phases of the Ideal Protein Protocol are designed to help you set, achieve and maintain your weight loss goals. During the Weight Loss Phase of the Protocol, we limit carbohydrate intake to encourage the body to turn to its fat stores for energy. By eating Ideal Protein foods, the Protocol helps to sustain muscle mass while teaching you how to develop smarter eating habits and lifestyle choices, to help maintain your weight after weight loss is achieved.
What is the cost of Ideal Protein?
In North America, the Ideal Protein Protocol cost on average about $15 a day, which includes the cost of the foods and the supplements. We encourage you to think of the cost of the Protocol as part of your grocery bill. Redirecting average food expenses to different, healthier options often results in the Protocol being neutral in cost. Consultation fees vary from one location to another, depending on the additional services they offer, so feel free to visit many locations around your area.
Can I be on the Protocol if I’m a vegetarian or vegan?
Vegetarians can follow the Ideal Protein Weight Loss Protocol and can consume eggs, fish or tofu during their evening meal for their whole protein. As an alternative, vegetarians can have 2 Ideal Protein foods for dinner in replacement of their whole protein. Ensure you review the ingredient list on all boxes before purchasing them. Strict vegans, who do not consume any animal proteins and animal by-products, such as dairy products, honey and so on, do not qualify to follow the Ideal Protein Weight Loss Protocol due to the many dietary restrictions.
How is the Ideal Protein Weight Loss Protocol different from other protein diets on the market?
The Ideal Protein Weight Loss Protocol addresses weight issues at their source; reducing carbohydrates and fats while ensuring adequate daily protein intake. In other words, the goal is to lose fat, not muscle. While on the Protocol, through personalized coaching, you’re also provided with healthier lifestyle education so that you are empowered to sustain your weight loss results over your life course.
Where can I buy Ideal Protein products?

Ideal Protein products can only be purchased in an authorized Ideal Protein Weight Loss Clinic or Center. To locate a Clinic or Center near you, visit our website at www.idealprotein.com/find-a-location.

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